Press Responsibility For Ad Quality Differs Depending On Who You AskTo better understand the problems facing publishers around ad quality in content recommendation WhizzCo partnered... Read more
Blog WhizzCo 101: How to work with multiple native ad vendors (to earn higher returns)Wait what? Multiple native ad vendors? Yes, that’s what WhizzCo does. We have a long... Read more
Press Forget FOLO: Economic theory explains why vendors will take you backSwitching to a new native ad vendor (or, for that matter, even a hairdresser or... Read more
Blog Want to move from AdSense to AdX? Here’s how…Google AdX and AdSense are the two true cornerstones of our digital advertising world. AdSense... Read more
Blog Goodbye, matched content. Hello multiplex.March 1, 2022, will mark the end of an era. The end of Google’s Matched... Read more
Press Moving content recommendation out of the chumboxHow did content recommendation become the black sheep of the digital ad family – and... Read more