Whizzco co-founder Alon Rosenthal sheds light on a tech field that thrived amid the Covid-19 crisis. A combination of smart market analysis, a niche that needed filling, and the biggest ongoing news story in a century, combined to make 2020 a breakout year for Israeli adtech company Whizzco. The Covid-19 pandemic may have decimated some…
After plummeting in late March and April at the outset of the coronavirus crisis, media companies’ advertising businesses have been on the rebound in the second half of 2020, and that recovery has ramped up in October. One media executive said their company’s October revenue was up by double-digit percentage points over last October. A…
Trying to break out of the sponsored content monopoly is often seen as a risk better not taken. However, SHE Media took their chances with revolutionary technology and came out with almost double the profit. Leaving old tradition behind Just as many other ad revenue-driven companies, SHE Media turned to the biggest content recommendation providers…