Press Content Rec Is Trying To Take Over The Open Web, But The Jury’s Still OutWhizzCo CEO Alon Rosenthal writes in AdExchanger’s The Sell Sider column. Market leaders Taboola and... Read more
Press The winners and losers of content recommendation’s data dietWhizzCo’s Bill Nolte writes on WARC: The lack of auctions in content recommendation means that... Read more
Press Responsibility For Ad Quality Differs Depending On Who You AskTo better understand the problems facing publishers around ad quality in content recommendation WhizzCo partnered... Read more
Blog WhizzCo 101: How to work with multiple native ad vendors (to earn higher returns)Wait what? Multiple native ad vendors? Yes, that’s what WhizzCo does. We have a long... Read more
Press Forget FOLO: Economic theory explains why vendors will take you backSwitching to a new native ad vendor (or, for that matter, even a hairdresser or... Read more
Blog Want to move from AdSense to AdX? Here’s how…Google AdX and AdSense are the two true cornerstones of our digital advertising world. AdSense... Read more
