Blog No gross stuff, pleaseA practical guide to managing content recommendation ad quality. Content recommendation ads are an easy... Read more
Blog What does Vendor Neutral mean anyway?Have you heard the term vendor-neutral? Vendor-neutral or vendor-agnostic means not showing a preference for... Read more
Press Publishers: Always be optimizing…James Mortazavi writes in What’s New In Publishing about the importance of continuously optimizing content... Read more
Press Can Standardized Content Taxonomies Level The Playing Field For Publishers?Scale. That’s the dirty five-letter word that keeps advertisers and agencies spending their budgets with... Read more
Press Optimizing For Faster, More Relevant Ad Matches Based On RecommendationsLaurie Sullivan of MediaPost writes about the importance of continual optimization in the native ad... Read more
Blog What publishers can learn from TikTok to grow engagement and revenueThe exponential growth of the video-focused social networking app TikTok is well documented…and so is... Read more
