Press Responsibility For Ad Quality Differs Depending On Who You AskTo better understand the problems facing publishers around ad quality in content recommendation WhizzCo partnered... Read more
Press Forget FOLO: Economic theory explains why vendors will take you backSwitching to a new native ad vendor (or, for that matter, even a hairdresser or... Read more
Blog Ad quality – and what publishers can do about itIf you’d have to pick a buzzword for native advertising it would definitely be ad... Read more
Press WhizzCo On Why Content Recommendation Needs A ShakeupAllison Shiff of Adexchanger recently interviewed WhizzCo CEO Alon Rosenthal about why its time for... Read more
Case Studies How this news publisher leveraged data and multiple vendors to raise CPM by 25%Who This high-traffic publisher is an expert in monetizing their multiple news websites with a... Read more
Blog The 5 do’s of native video advertisingVideo is the single most engaging form of media and many online publishers are eager... Read more